The Wharfedale brand proudly takes its place amongst the UK’s top 500 coolest brands in the official CoolBrands annual insight – see attached list of winners and qualifiers! This is a tremendous honour for Wharfedale and reflects the effort and investment made by IAG to ensure the brand’s current profile is as admired and respected as its illustrious past.
Each year just 500 CoolBrands are chosen by the Expert Council and members of the British public. Brands do not pay or apply to be considered. The entire selection process is independently administered by The Centre for Brand Analysis.
For the list of winners, see attached or for more information on the selection process, go to: http://www.coolbrands.uk.com/